July 8 (Tuesday) 10am—1pm
Getting Out Your Message Using Social Media and Smart Phones - - - SOLD OUT - - -
This four-hour workshop will provide concrete and effective techniques for nonprofits to harness the power and ubiquity of smartphones to engage their target communities and various stakeholders. We'll explore best practices for using smartphones to capture professional-quality images, video and audio that can be showcased to spread your message. You'll learn how to harness multiple social media networks to connect with and to engage your target communities. This workshop, taught by Sandeep Junnarkar, director of the Interactive Program at the CUNY Graduate School of Journalism, will be held at the CUNY Graduate School of Journalism, 219 West 40th Street, 3rd floor.
July 24 (Thursday) 9:30—11:30am
Google Analytics: What Do the Data Say? Turning Data Into Action
If you measure it, it will get better — if you're measuring the right thing. There is more data available to organizations than ever before. Information about communications, users and web traffic are just the beginning. The challenge is using the right data to inform decisions and drive toward measurable goals. Simply collecting this information is not enough. This session will offer a process and approach for turning information into action. It will also address the cultural shift that needs to happen in organizations to become “data driven.” This workshop will help you: find easy ways to regularly share data within your organization and prevent data silos; learn how to use Google Analytics to track social, content, and online user behavior in order to drive action; and learn tips on adding data driven goals to your organization and programs. Led by George Weiner, founder, Whole Whale.
July 29 (Tuesday) 9:30—11:30am
Writing for Nonprofit Professionals
This workshop on grammar, style, and simplification is designed to improve writing, avoid common errors, and help organizations move toward using a standard style guide. The workshop includes a Top 10 list of blunders that many writers make (such as the misuse of that versus which and of excessive capitalization) and addresses ways of editing one’s own work for clear, persuasive communication. The workshop will be led by Barbara Kancelbaum who has worked for more than 20 years as a writer, editor, and public relations consultant for a variety of nonprofit organizations. Please note: This is not a basic grammar class; it assumes attendees have a good command of grammar and writing principles. Registrants are welcome to submit a grammar/style question in advance to email@example.com.
July 30 (Wednesday) 9:30am—12noon
Your Board Members Can Raise Money: Empowering your Board Members to be Successful Askers
How can we motivate our board members to increase donations? Gregory Cohen, senior associate at Cause Effective will instruct participants on: how to set goals that stimulate and measure progress; how to sharpen your case for support; how to identify priority targets for personal attention; and, who should be the asker. Participants will learn the basic steps in making a face-to-face ask and will complete a practice ask. This workshop is co-sponsored by Citi Community Development and NPCC, and will help build the capacity of community development nonprofits that serve low-to-moderate income individuals and families. This workshop will be repeated in Long Island, Brooklyn, and Connecticut throughout 2014. The workshop will be held at Reckson Metro Center Auditorium, 360 Hamilton Avenue, White Plains, NY 10601.
Registration is Required: Click on the workshop title above to register. Attendance may be limited to one person per 501(c)(3) member organization. By registering for a workshop you are making a firm commitment to attend. If you must cancel, please provide at least 48 hours notice so that someone else can take your place. Meetings begin and end on time so please plan your travel and schedules accordingly. If a workshop is marked as sold out, members may still sign up for a wait list in the event that a seat becomes available.
Unless noted otherwise, workshops are open only to NPCC's 501(c)(3) members and are held at NPCC's office at 135 West 36th Street, 15th Floor (between Broadway and 7th Avenue), New York NY, 10018. NPCC is a scent-free environment. Please do not use scented products when attending a meeting.